Rethinking Coaching

Coaching has been great. It’s helped people grow, change, and break through limits. But let’s be honest—the system could use a rethink.

It feels like half the world is coaching the other half, who are almost certainly consultants advising the coaches on how to retain clients for as long as possible.

The truth? Some people thrive in deep, ongoing coaching relationships. Others need therapy to work through long-term challenges.

But a huge number of people—maybe half—don’t need a process. They need a shift.

A shift that cuts through the noise, reframes everything, and changes what happens next.

That’s what Single-Session Coaching (SSC) is built for. Coaching that gets to the point.

Not everyone needs a coach. But sometimes, you need a breakthrough.

Since the 1980s, research has shown that 40–60% of therapy clients experience lasting change after just one session. That insight led to Single-Session Therapy (SST)—proving that one well-executed session can be enough.

SSC takes that principle and applies it to coaching.

This Isn’t Traditional Coaching

No six-month programmes. No endless exploration. No drawn-out frameworks.

Instead, we see the real issue, uncover the hidden pattern, and shift it—fast.

No fluff.

No wasted time.

Just clarity, shift, action—done.